Why you should co-present

LEARNING GOAL: You will learn when to use a co-presenter and what the added value is. 

There are many advantages to co-presenting. You work together and can divide tasks, which is especially nice if your webinar is longer. Alternating between co-presenters ensures that you keep your focus because you are not constantly talking. In between, you have time to prepare for the next part of your presentation.

Everything has a time and place, including the co-presenter. Some webinars aren’t suitable for hosting with a co-presenter, for example: 

• Management reviews

• Sports lessons

• Lectures (except maybe for a guest lecture)

Someone with a well-known name, talking about your product or service, can gain confidence. Invite someone as a co-presenter to make your story even more credible. A well-known name can not only build trust, it often works well as a promotional tool. Advertise with your well-known co-presenter to attract attention.

Do you not know anyone with a well-known name, or a colleague to co-present a webinar with? Consider another partner. Choose a partner with an overlapping target audience. Together you complement each other and the reach will be even greater. You make the webinar visible on multiple channels so you increase the reach. In addition, you are in the right place to get new leads because of the overlapping target group.

If you want to conduct a webinar with a co-presenter, think of the these kind of webinars: 

• Product demo 

• Course or workshop on various topics 

• Introduction

In addition to the previously mentioned benefits of co-presenting, don’t forget it’s also fun to work together! Learn new things from another and help each other take the webinar to the next level.

Hosting a webinar from different locations

Co-presenting a webinar doesn't mean you have to be in the same place. The tool allows you to present from different locations. Whether you're on the other side of the office, or on the other side of the world. You stay connected via the web.

Inconvenient? Certainly not. During the webinar, everyone can hear each other. If you want to discuss something that viewers shouldn't hear, you easily stay in touch via the presenter chat function. In the chat you can, for example, discuss things or help each other if the viewers have a question.